This was the Southwest Digital Festival 2024: A full success for the digital future On 19 and 20 September 2024, Saarbrücken turned into a vibrant hub for technological innovation and digitalisation: The 2024 Southwest Digital Festival attracted more than 250 technology and innovation enthusiasts. Organised by the European Digital Innovation Hub Saarland (EDIH), the SMEs Digital...
The startup ecosystem in Saarland set itself the goal of becoming an attractive location for startups and developing one of the most startup-friendly ecosystems in the heart of Europe. A strong network of different players and comprehensive support are key to this. In the following, we present the main players, their motivation and...
Chat GPTs as knowledge management? In today’s knowledge economy, companies rely on efficient knowledge management systems. Large language models (LLMs) offer an innovative solution for managing and utilising internal knowledge. This article examines various approaches to implementing LLMs in the corporate context as well as the opportunities and challenges they present. A key problem...
AI in everyday life: Advisor, personal assistant and bodyguard Artificial intelligence (AI) is currently on everyone’s lips. IF you had talked about this topic ten years ago and listed examples, most people would have thought of self-driving cars and robots. But the possible applications in everyday life are almost unlimited. In fact, who claims...
How SMEs can be successful by integrating AI with big data Big data play a critical role in our increasingly digitalised world. The extensive and complex data sets, which are generated not only by people but also by devices from the Internet of Things (IoT), offer companies enormous opportunities. But, small and medium-sized enterprises (SMEs)...
AI in marketing: analyst and supporter In the digital age, marketing is much more than just sending messages. Rather, it is about reaching the right people at the right time with the right content. Artificial intelligence (AI) can play a supporting and decisive role here. AI has the potential to revolutionise your marketing strategy and...
Innovation management: Focus on success factors Innovative strength is the key to securing competitiveness and sustainability in the future. SMEs should therefore see innovation as a driver for growth in order to position themselves for the future in the fast-moving business world. Innovation management enables SMEs to actively shape structural change. This can include...
Industry 4.0: With AI through the 4th industrial revolution What is Industry 4.0? After the first industrial revolution, which discovered the use of steam power for machines, through the application of electricity in mass production in the second industrial revolution, the fourth industrial revolution continued what the third revolution began with computers, IT and automation:...
Potential for SMEs through machine learning In recent years, artificial intelligence (AI) has evolved from a theoretical concept to a Groundbreaking reality that permeates almost all areas of our everyday lives. WE encounter it in the entertainment industry, in assistance systems, in financial products and search engines, and even on websites. But AI is no...
