Workshop: AI in the company – ChatGPT & other AI tools in marketing

Workshop: AI in the company – ChatGPT & other AI tools in marketing

An event on the topic ChatGPT, Content, AI, AI tools, Marketing, Prompts

When
6 August 2025    
13:30 - 15:30
 
 
Where
Online event
You will receive the access data by email before the event, (Click Meeting, Zoom or MS Teams)

Discover how Artificial Intelligence changes marketing! Are you already aware of tools such as ChatGPT that help create impressive content? In our workshop, we show you how exactly these technologies work and how they can also help small and medium-sized enterprises (SMEs) to improve their marketing work.

Are you curious but uncertain what artificial intelligence can do everything in marketing? Then our workshop is exactly the right thing for you. We are familiarising you with the most exciting applications and how you can use these innovations in practice in your company. Register now and bring your marketing to the next level!

Contents 

  • Basic knowledge: How does Artificial Intelligence help with day-to-day marketing tasks?
  • What concrete examples of practice and tools exist?
  • What are application scenarios?
  • Workshop part: Active group work to deepen the knowledge learned

Benefits/objectives

  • They build basic knowledge of existing marketing tools through artificial intelligence
  • You get to know scenarios of application and marketing tools
  • They deal with the application in small groups as part of a group work. of AI solutions in marketing (following workshop part)

audience

  • Staff from marketing and distribution from SMEs or managers who are present in the Want to upskill AI in marketing
  • Prior knowledge: You should be able to imagine something under the term AI

 

Speaker

 

This is a cooperation event together with the Small and medium-sized digital centre Saarbrücken.

registration

The application is made via the cooperation website: here