Discover how Artificial Intelligence changes marketing! Are you already aware of tools such as ChatGPT that help create impressive content? In our workshop, we show you how exactly these technologies work and how they can also help small and medium-sized enterprises (SMEs) to improve their marketing work.
Are you curious but uncertain what artificial intelligence can do everything in marketing? Then our workshop is exactly the right thing for you. We are familiarising you with the most exciting applications and how you can use these innovations in practice in your company. Register now and bring your marketing to the next level!
Contents
- Basic knowledge: How does Artificial Intelligence help with day-to-day marketing tasks?
- What concrete examples of practice and tools exist?
- What are application scenarios?
- Workshop part: Active group work to deepen the knowledge learned
Benefits/objectives
- They build basic knowledge of existing marketing tools through artificial intelligence
- You get to know scenarios of application and marketing tools
- They work in small groups on the use of AI solutions in marketing (subsequent workshop part) as part of a group work.
audience
- Marketing and distribution staff from SMEs or managers interested in further training in AI in marketing
- Prior knowledge: You should be able to imagine something under the notion of AI.
This is a cooperation event together with the Small and medium-sized digital centre Saarbrücken.
registration
The application is made via the cooperation website: here
