The case-law does not stop before digitisation. In particular, when using generative AI such as chat GPT, but also in data-driven business models, the associated legal requirements must be respected. In addition, there are ongoing changes in data protection, as well as legal rules on the software used, which companies need to keep in mind. It is also important for companies to know what they can do in case of negative Google scores.
The webinar Update IT law provides an overview of these important, up-to-date points of IT law and shows what matters and what companies need to be vigilant in order to comply with the law.
Contents
- ChatGPT, chatbots, CRM systems, ticketing systems, tracking systems on websites and newsletters:
How can modern AI systems be used, what data should better not be entered/provided and how to use the results? We highlight legal problems in the use of modern AI-based forms of communication and marketing. - Webcrawling, screenscraping and the use of training data and third party IPs for data-driven business models: The new copyright 2021 and its impact
- Data Protection Update 2023:
What is the GDPR in 2023? 5 years of GDPR – How is the state of play? - Google ratings and evaluation portals: Many companies are victims of unjustified and unfair negative comments and online assessments. The event gives guidance on what types of negative comments are likely to be lost and when a counter-defence is worthwhile.
Objective
Corporate decision-makers will be made aware of how easy it is to make their own business digitally up to the state of time, while taking into account legal aspects and aspects of the protection of trade secrets when using IT services. Only if you identify potential threats at an early stage, but also opportunities of a technology and get to know best practices, can you profitably integrate these technologies into your processes without taking too high risks or even being dissuaded and left behind.
audience
Decision-makers and employees of companies in the fields of IT, human resources management, customer management, marketing and other activities using software and IT. No prior knowledge is required.
This is a cooperation event together with the Small and medium-sized digital centre Saarbrücken.
registration
The application is made via the cooperation website: here
